We're thinking small business is huge. And we're thinking they deserve an expert. They've been under-served, under-valued, and under-developed as a marketing segment by brands for far too long. That's why they are our focus.
We thought we'd start by learning as much about them as possible. We study their behaviors and tendencies. We listen to their needs, wants, and wishes. We discover what influences them. Then using these insights we deploy laser-guided creative, technology, and strategy to effectively build awareness and loyalty for the brands we work with. Brands who are looking to communicate with this very unique, very passionate target group.
That's what we were thinking. But, what do you think?