Cargo’s Creativity Recognized with Six Addy Awards

Cargo has secured an impressive collection of six Addy Awards, including two prestigious Gold Addy Awards for its exceptional work on Wicked Weed Brewing’s Unfazed campaign. These accolades, presented by the American Advertising Federation (AAF), underscore Cargo’s excellence in creativity, innovation, and storytelling.

The three-part comedic video series for Wicked Weed Brewing was crafted to generate buzz around the introduction of Perni-Haze, a hazy counterpart to their flagship IPA. Tailored for social media, the campaign portrayed individuals remaining composed and unfazed in chaotic situations, thanks to the calming influence of Perni-Haze. This campaign not only generated buzz but also demonstrated Cargo’s prowess in creating engaging and memorable content.

Additionally, Cargo won silver for its work with Royal Bank of Canada (RBC). Spread Thin addressed the pervasive challenge faced by business owners and entrepreneurs – the constant juggling of multiple responsibilities. Through a dynamic campaign highlighted by impactful videos in both English and French, Cargo showcased the myriad roles entrepreneurs play daily, positioning RBC’s banking tools as the solution. The results exceeded all expectations, helping RBC achieve substantial growth in new client acquisitions and business deposit accounts.

Cargo also received recognition in the agency self-promotion category for a unique case-study video showcasing Lenovo’s new AI Meeting Manager and Voice Translation software. The video, shot using Cargo’s Arri Alexa Mini LF camera, featured distinctive camera transitions and virtual trackers that significantly reduced post-production time.

In an industry driven by innovation and creativity, Cargo’s success at the American Advertising Awards stands as a testament to its ability to deliver impactful and effective campaigns across diverse industries. These recognitions underscore Cargo’s skill in crafting compelling narratives within the ever-evolving landscape of marketing and advertising.


Cargo is a global marketing agency specializing in delivering effective, creative solutions. Founded in 2006, Cargo has been empowering clients to tackle critical marketing, innovation, and growth opportunities for nearly two decades. With a focus on business-focused results, Cargo offers a comprehensive suite of marketing, advertising, and management consulting services to drive and achieve strategic business goals.